Every year, Google pays billions of dollars to Apple to ensure that Google Search remains the default search engine on all Apple products.The amount keeps increasing year after year.
In 2021, analysts estimated the figure paid by Google to Apple at $15 billion!
When you are paid 15 billion dollars, you have little interest in developing your own search engine. It would cost Apple a lot of money to come up with something convincing for its users while losing several billion dollars per year.
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So Apple has no interest in doing that, and Google knows it.
It's as if Google is paying Apple to make sure that the company led by Tim Cook doesn't threaten its hegemony in the online search business.
